Boston Business Journal - by Galen Moore
Date: Friday, February 25, 2011, 6:00am EST
Related: Technology
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A handful of big M&A deals has two small Boston technology firms seeing an opportunity in an unsexy corner of the Internet business.
Web analytics, which lets companies test and track user behavior, is drawing new customers in media and other industries, as businesses look to watch online visitors like an old-school department store manager watching customers browse around the retail floor.
SiteSpect Inc., a bootstrapped Boston high-tech company founded in 2004, hit an inflection point in 2010, nearly doubling its head count to 35 employees. But newer, smaller companies like Performable Inc. are growing faster, fueled by venture capital ..
